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NEW K18 PRODUCTS
NEW PURE LAMELLAR RANGE
NEW ALFAPARF MILANO STYLING RANGE
NEW ALFAPARF MILANO SUNSHINE RANGE
EXCLUSIVE TO PRICE ATTACK
Boost or brighten your colour at home. SPS Tints are crafted in Italy in a vegan, low ammonia formula in over 130 shades!
EXPLORE THE RANGE
EXCLUSIVE TO PRICE ATTACK
AG Care combines science and nature, selecting the highest quality ingredients to develop formulas that deliver purposeful results. Driven by care, the entire collection is free from drying sulfates, vegan and cruelty-free.
EXPLORE THE RANGE
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Meet the New NAK Signature: Same Formula, Now S...
Meet the New NAK Signature: Same Formula, Now Supercharged. Your favourite NAK Hair products just had a serious glow-up. With elevated formulas powered by Signature Peptides and Ectoin Barrier Booster,...
Meet the New NAK Signature: Same Formula, Now S...
Meet the New NAK Signature: Same Formula, Now Supercharged. Your favourite NAK Hair products just had a serious glow-up. With elevated formulas powered by Signature Peptides and Ectoin Barrier Booster,...
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How to Keep Your Hair Extensions Healthy: Top T...
Follow these pro-approved tips to keep your hair extensions in top shape for weeks (or even months!) to come.
How to Keep Your Hair Extensions Healthy: Top T...
Follow these pro-approved tips to keep your hair extensions in top shape for weeks (or even months!) to come.
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Immerse yourself in the luxurious ritual of Pur...
Indulge in Pure Lamellar Vitality, a soothing escape where creamy textures and calming aromas create a serene experience. Immerse yourself in this luxurious ritual, allowing your senses to unwind while...
Immerse yourself in the luxurious ritual of Pur...
Indulge in Pure Lamellar Vitality, a soothing escape where creamy textures and calming aromas create a serene experience. Immerse yourself in this luxurious ritual, allowing your senses to unwind while...
